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</html><thumbnail_url>https://chrysaor.net/news/wp-content/uploads/2026/09/What-happens-to-personal-data-online-by-Chrysaor-scaled.jpg</thumbnail_url><thumbnail_width>2560</thumbnail_width><thumbnail_height>1707</thumbnail_height><description>Once collected, raw data is close to useless on its own. A single click means nothing. The value comes from processing: combining thousands of small signals into a coherent, structured profile of a person. Companies run this raw information through analytics systems and increasingly through AI models that infer things you never explicitly stated. Your purchase history might suggest a pregnancy. Your search patterns might suggest a health condition. Your location data might reveal where you work, where you worship, and who you spend the night with. None of this required you to disclose anything directly. It was inferred from patterns.</description></oembed>
